BEYOND LUCK AND MONEY A reason to celebrate Recognizing accomplishments in good times and bad

被引：0

作者：

Silverman, Emily ^{[1
]}

机构：

[1] Univ Massachusetts Amherst, Amherst, MA 01003 USA

来源：

BOTTOM LINE | 2010年 / 23卷 / 01期

关键词：

Fundraising; Libraries; Philanthropy; Communication;

D O I：

10.1108/08880451011049704

中图分类号：

G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];

学科分类号：

1205 ; 120501 ;

摘要：

Purpose - The purpose of this column is to provide suggestions for recognizing library achievements, and is so doing reinforce donor support. Design/methodology/approach - The column discusses and gives examples of observances to mark accomplishments. Findings - It is suggested that marking accomplishments with appropriate internal and external recognition is essential to a fundraising operation. Originality/value - The value of this paper is in its presentation of examples and strategies for promoting achievements.

引用

页码：44 / 46

页数：3