AN EXPERIMENTAL-STUDY OF CUSTOMER EFFORT, EXPECTATION, AND SATISFACTION

被引：535

|

作者：

CARDOZO, RN

机构：

来源：

JOURNAL OF MARKETING RESEARCH | 1965年 / 2卷 / 03期

关键词：

D O I：

10.2307/3150182

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：244 / 249

页数：6

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