REDUCING COST OF SALES THROUGH MARKETING SUPPORT MAIL

被引:2
|
作者
YECK, JD [1 ]
机构
[1] YECK BROS CO,DAYTON,OH
关键词
D O I
10.1016/0019-8501(77)90047-5
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:95 / 97
页数:3
相关论文
共 50 条
  • [1] Reducing the cost of demand uncertainty through accurate response to early sales
    Fisher, M
    Raman, A
    [J]. OPERATIONS RESEARCH, 1996, 44 (01) : 87 - 99
  • [2] REDUCING THE COST OF MARKETING BEEF THROUGH CENTRAL RETAIL FABRICATION AND PACKAGING
    FARRIS, DE
    WARD, JB
    DIETRICH, RA
    HOLLOWAY, DW
    [J]. AMERICAN JOURNAL OF AGRICULTURAL ECONOMICS, 1990, 72 (05) : 1381 - 1381
  • [3] DOUBLING SALES THROUGH MARKETING RESEARCH
    Gretz, Karl L.
    [J]. JOURNAL OF MARKETING, 1951, 16 (01) : 79 - 80
  • [4] MARKET FAX - COMPUTERIZED SUPPORT FOR SALES AND MARKETING
    ALPETER, VR
    [J]. SMALL BUSINESS COMPUTERS, 1983, 7 (03): : 51 - 53
  • [5] LIFE INSURANCE SALES THROUGH RELATIONSHIP MARKETING
    Stofor, Ovidiu-Ilie
    [J]. PROCEEDINGS OF THE 6TH INTERNATIONAL CONFERENCE ON BUSINESS EXCELLENCE, VOL 2, 2011, : 210 - 213
  • [6] DIRECT MAIL AND DATA-BASED MARKETING - APPLYING TECHNOLOGY AS A TOOL TO INCREASE SALES
    TOBIASWAGNER, J
    [J]. GEC REVIEW, 1993, 9 (01): : 21 - 27
  • [7] Customer Relationships through Sales Forces and Marketing Events
    Cruceru, Anca Francisca
    Moise, Daniel
    [J]. 2ND WORLD CONFERENCE ON BUSINESS, ECONOMICS AND MANAGEMENT, 2014, 109 : 155 - 159
  • [8] Customer success management through alignment of marketing, sales and IT
    Graesch, Jan Philipp
    Hensel-Boerner, Susanne
    Henseler, Jorg
    [J]. INDUSTRIAL MARKETING MANAGEMENT, 2024, 120 : 1 - 14
  • [9] SALES, MARKETING, SALES PROMOTION
    MEYER, CW
    [J]. ZEITSCHRIFT FUR BETRIEBSWIRTSCHAFT, 1958, 28 (10): : 643 - 651
  • [10] Experimental design on the front lines of marketing: Testing new ideas to increase direct mail sales
    Bell, Gordon H.
    Ledolter, Johannes
    Swersey, Arthur J.
    [J]. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 2006, 23 (03) : 309 - 319