HIGH TECHNOLOGY LAUNCH STRATEGIES IN THE UK

被引：20
|
作者：
EASINGWOOD, C
BEARD, C
机构：
来源：
INDUSTRIAL MARKETING MANAGEMENT | 1989年 / 18卷 / 02期
关键词：
D O I：
10.1016/0019-8501(89)90029-1
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：125 / 138
页数：14
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