Institutional lobbying in Brazil: a communicational channel between the State and the civil society?

被引:0
|
作者
de Jesus Oliveira, Andrea Cristina [1 ]
机构
[1] Uninove
来源
REVISTA BRASILEIRA DE MARKETING | 2007年 / 6卷 / 01期
关键词
Governmental relations; Interests representation; Legislative process; Lobbying; Pressure groups;
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
In this article it is examined the structure, the organization and the action of institutional lobbying in Brazilian Congress. The institutional lobbying refers to the performance of the corporative or institutional departments of private companies devoted to the relationships with the different spheres and government levels. An important attribute of the corporative or institutional departments is the development of a communication channel with the State, trying to assist them with ideas and initiatives that can provide solutions for their problems and also to present the positions of the company.
引用
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页码:57 / 64
页数:8
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