Strategic Positioning and Grand Strategies for High-Technology SMEs

被引:5
|
作者
O'Regan, Nicholas [1 ]
Kling, Gerhard [2 ]
Ghobadian, Abby [3 ,4 ]
Perren, Lew [5 ]
机构
[1] Bristol Business Sch, Strategy Enterprise & Innovat, Bristol, Avon, England
[2] Univ Southampton, Finance, Southampton SO9 5NH, Hants, England
[3] Henley Business Sch, Org Performance, Reading, Berks, England
[4] Henley Business Sch, Sch Projects Processes & Syst, Reading, Berks, England
[5] Univ Brighton, Management Res, Brighton, E Sussex, England
关键词
D O I
10.1002/jsc.1904
中图分类号
F8 [财政、金融];
学科分类号
0202 ;
摘要
An innovation strategy seems to be the only grand strategy that guarantees high short- and long-term performance. Concentrated growth, market, and product development foster long-term performance. The traditional top-down management approach in high-technology SMEs does not require formal strategic planning for implementation of strategies.
引用
收藏
页码:199 / 215
页数:17
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