CONTENT-ANALYSIS IN CONSUMER RESEARCH

被引：1197

|

作者：

KASSARJIAN, HH ^{[1
]}

机构：

[1] UNIV CALIF LOS ANGELES,GRAD SCH MANAGEMENT,LOS ANGELES,CA 90024

来源：

JOURNAL OF CONSUMER RESEARCH | 1977年 / 4卷 / 01期

关键词：

D O I：

10.1086/208674

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

收藏

页码：8 / 18

页数：11

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