Corporate Social Responsibility and Youth. A Proposal for Content Analysis through Sustainability Reports

This article summarizes a method which analyzes the relationship between the activities described in a sustainability report issued in the frame of Corporate Social Responsibility and the interests observed in a certain social group: youth. The principal aim of this article is to formulate a method which allows future researchers to understand the relationship between the activities done by companies (and printed in their sustainability report) with the truly need of their stakeholders. This objective allows developing sustainability policies more related with the interest of companies and their stakeholders.