ADVERTISING AND SOCIAL VALUES

被引：9
|
作者：
PETIT, TA
ZAKON, A
机构：
来源：
JOURNAL OF MARKETING | 1962年 / 26卷 / 04期
关键词：
D O I：
10.2307/1248333
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：15 / 17
页数：3
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