DECISION PLANS AND CONSUMER CHOICE DYNAMICS

被引：20
|
作者：
PARK, CW [1 ]
LUTZ, RJ [1 ]
机构：
[1] UNIV CALIF LOS ANGELES,GRAD SCH MANAGEMENT,LOS ANGELES,CA 90024
来源：
JOURNAL OF MARKETING RESEARCH | 1982年 / 19卷 / 01期
关键词：
D O I：
10.2307/3151535
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：108 / 115
页数：8
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