THE ROLE OF THE BRANCH BANK MANAGER IN THE MARKETING OF BANK SERVICES

被引：0
|
作者：
TURNBULL, PW
机构：
来源：
EUROPEAN JOURNAL OF MARKETING | 1982年 / 16卷 / 03期
关键词：
D O I：
10.1108/EUM0000000004836
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
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页码：31 / 36
页数：6
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