The Applied Economics of (International) Business: A Personal Perspective

被引:1
|
作者
Buckley, Peter [1 ]
机构
[1] Univ Leeds, Business Sch, Ctr Int Business, Maurice Keyworth Bldg, Leeds LS2 9JT, W Yorkshire, England
关键词
International Business; Foreign Direct Investment; Multinational Enterprise; Globalisation; Applied Economics;
D O I
10.1080/13571516.2013.864114
中图分类号
F [经济];
学科分类号
02 ;
摘要
The applied economics of international business (IB) has been successful in explaining foreign direct investment, the existence and growth of multinational enterprises (MNEs) and in integrating new concepts such as trust in the analysis of joint ventures. It now needs to face challenges in fully integrating culture into the rubric and into a comprehensive analysis of the varied phenomena of globalisation.
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页码:3 / 6
页数:4
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