THE WHITE REVOLUTION - HOW AMUL BROUGHT MILK TO INDIA

The most notable feature of a developing country is that it witnesses the birth of a number of organizations-organizations geared to meet the demands of, and opportunities presented by that development. Success of the development process, indeed, hinges on how well those new organizations grow and mature and serve the needs of the society at large. However, not all new organizations grow and mature. Some face an early decline. What distinguishes the organizations that survive and grow? This paper presents a framework that helps answer this question and illustrates it with the history of corporate strategy of a well-known co-operative in India. © 1991.