Initiatives of e-business adoption and performance of small enterprises

被引:3
|
作者
Bellaaj, Moez [1 ]
机构
[1] Univ Tabouk, Dept Management, Fac Adm Affaires, Tabuk, Saudi Arabia
来源
REVUE INTERNATIONALE PME | 2015年 / 28卷 / 02期
关键词
Adoption; E-business; Small enterprise; Performance; PLS approach;
D O I
10.7202/1032833ar
中图分类号
F [经济];
学科分类号
02 ;
摘要
Researches dealing with the determinants and impact of e-project by small businesses are relatively rare. Similarly, there are not very many successful experiences in this area. However, e-business initiatives can offer many benefits and new opportunities to the small enterprises. Thus, this research attempts to clarify the following question : how can small businesses implement successful e-business projects ? To answer this question, an empirical protocol consisting of case studies, interviews with experts and investigation by questionnaire was mobilized with a pluralistic methodology.
引用
收藏
页码:57 / 85
页数:29
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