The Relationships of Meeting Planners' Profiles with Usage and Attitudes Toward the Use of Technology

被引:14
|
作者
Casanova, Mara B. [1 ]
Kim, Dae-Young [1 ]
Morrison, Alastair M. [2 ,3 ]
机构
[1] Purdue Univ, Dept Hospitality & Tourism Management, W Lafayette, IN 47907 USA
[2] Purdue Univ, Hospitality & Tourism Management, W Lafayette, IN 47907 USA
[3] Purdue Univ, Coll Consumer & Family Sci, Learning, W Lafayette, IN 47907 USA
关键词
Meeting planners; the use of technology; attitudes; perceptions;
D O I
10.1300/J452v07n03_02
中图分类号
F [经济];
学科分类号
02 ;
摘要
This study had four objectives: to obtain a personal and professional profile of meeting planners and their computer/Internet usage; to determine meeting planners' attitudes toward computer/Internet technologies; to analyze the relationships of meeting planner personal and professional profiles and the computer/Internet usage on attitudes toward computer/Internet technologies; and to determine if there was a relationship between professional certifications and meeting planners' attitudes. A mailed survey was sent to a sample of members of Meeting Professionals International (MPI) and 616 completed questionnaires were received. In the data analysis, the independent variables were divided into the three sets of profiles: socio-demographic, professional, and computer/Internet usage. It was found that meeting planners in the U.S. are mostly young (30 to 44 years old) females in corporate planning who earn between $45,000 and $49,999. They have been working in their positions from 3 to 5 years, plan more than 20 meetings in a year and dedicate 90 to 119 minutes a day to e-mail correspondence. The results revealed that meeting planners are not comfortable with scheduling virtual meetings, even though they are young and were born within the computer age. Although technology is a vital part of their daily lives, this study has found that meeting planners have considerable room to improve their technological knowledge. (C) 2005 by The Haworth Press, Inc. All rights reserved.
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页码:19 / 43
页数:25
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