CONSUMER BUYING INTENTIONS AND PURCHASE PROBABILITY - AN EXPERIMENT IN SURVEY DESIGN

被引：249

|

作者：

JUSTER, FT

机构：

来源：

JOURNAL OF THE AMERICAN STATISTICAL ASSOCIATION | 1966年 / 61卷 / 315期

关键词：

D O I：

10.2307/2282779

中图分类号：

O21 [概率论与数理统计]; C8 [统计学];

学科分类号：

020208 ; 070103 ; 0714 ;

摘要：

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页码：658 / &

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