THE ROLE OF MANUFACTURING TECHNOLOGY IN COMPETITIVENESS - PEERLESS LASER PROCESSORS

被引:33
|
作者
MEREDITH, J [1 ]
机构
[1] UNIV CINCINNATI,GRAD CTR MANAGEMENT ADV TECHNOL & INNOVAT,CINCINNATI,OH 45221
关键词
INDUSTRIAL MANAGEMENT - INDUSTRIAL PLANTS - Automation - MARKETING - METAL CUTTING - Laser Beam;
D O I
10.1109/17.5999
中图分类号
F [经济];
学科分类号
02 ;
摘要
The impact of automation and novel manufacturing technologies on the competitive ability of firms can clearly be substantial. But there is little guidance for firms concerning how to effectively incorporate these technologies into their marketing and manufacturing strategies. An actual case study of one firm's successful manufacturing technology experience is presented and the lessons learned for guidance in these areas are synthesized. In the process, other issues involving strategy, justification, and implementation are also identified.
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页码:3 / 10
页数:8
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