Innovation in Publishing: This is not an Oxymoron!

被引:0
|
作者
Sandler K. [1 ]
机构
[1] Penguin Random House, Pace University, New York
关键词
Accelerators; Incubators; Innovation; Intrapreneurship; Publishing; Startups;
D O I
10.1007/s12109-017-9521-8
中图分类号
学科分类号
摘要
While many pundits claim that publishers are not innovative, this paper cites dozens of recent examples of innovation in the publishing industry. The main models reviewed are: innovative projects/partnerships, investment, accelerators/incubators, public/private partnership, and grass-roots programs. Case studies are presented from HarperCollins, Houghton Mifflin Harcourt, Penguin Random House, and many others, based on research and the author’s own experience. By following the lead of these innovative accomplishments, publishers can foster innovation at their own companies. © 2017, Springer Science+Business Media New York.
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页码:328 / 342
页数:14
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