Impact of external factors on determining E-commerce benefits among SMEs in Malaysia

被引：0
|
作者：
Mira Kartiwi
Husnayati Hussin
Mohd Adam Suhaimi
Mohamed Razi Mohamed Jalaldeen
Mohammad Ruhul Amin
机构：
[1] International Islamic University Malaysia,Department of Information Systems, Kulliyyah of Information and Communication Technology
来源：
Journal of Global Entrepreneurship Research | 2018年 / 8卷 / 1期
关键词：
E-Commerce; SMEs; External factors; Adoption; Benefit;
D O I：
10.1186/s40497-018-0105-7
中图分类号：
学科分类号：
摘要：
This paper examines how the external factors – i.e. customers, competitors – that driven Malaysian SMEs to adopt E-Commerce may influence the benefits these SMEs gained by adopting such technologies. The findings show the SMEs that were driven to adopt E-Commerce by customers demand are less likely to experience the reduction of operational cost. The results also show that SMEs would be able to achieve most of the expected benefits of E-Commerce adoption, if it is aimed as a tool to improve the competitiveness of the business.
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