The future of revenue management and pricing science

被引：0

作者：

Phi Hoang

机构：

[1] Walt Disney World,

来源：

Journal of Revenue and Pricing Management | 2007年 / 6卷 / 2期

关键词：

consumer choice modelling; revenue management; price optimisation; measurement;

D O I：

10.1057/palgrave.rpm.5160069

中图分类号：

学科分类号：

摘要：

There are five major areas where the future of revenue management and pricing science will be focusing on. This paper is not meant to recommend the right solution to any particular problem, but its main purpose is to highlight the areas where revenue management and pricing science are still in their infancy, but can be poised to explode and provide high value to organisations.

引用

页码：151 / 153

页数：2

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