Evaluating consumer informatics: Learning from health campaign research

被引：0
|
作者：
Logan, RA [1 ]
机构：
[1] Natl Lib Med, Lister Hill Natl Ctr Biomed Commun, Bethesda, MD USA
来源：
MEDINFO 2004: PROCEEDINGS OF THE 11TH WORLD CONGRESS ON MEDICAL INFORMATICS, PT 1 AND 2 | 2004年 / 107卷
关键词：
consumer health informatics; opinion/future vision paper; evaluation studies; communication barriers;
D O I：
暂无
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
This paper suggests that some conceptual models used in health communication campaigns as well as the '' uses and gratifications '' approach might be successfully integrated into the evaluation of consumer informatics. These models and tools are especially pertinent when the desired outcomes of media health interventions are therapeutic changes in public knowledge, motivations, attitudes and patient behavior.
引用
收藏
页码：1147 / 1151
页数：5
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