POLITICAL MANIPULATION AND INTERNET ADVERTISING INFRASTRUCTURE

被引:35
|
作者
Crain, Matthew [1 ]
Nadler, Anthony [2 ]
机构
[1] Miami Univ, Media Journalism & Film, Oxford, OH 45056 USA
[2] Ursinus Coll, Media & Commun Studies, Collegeville, PA 19426 USA
关键词
Disinformation; political advertising; infrastructure; targeted advertising; social media;
D O I
10.5325/jinfopoli.9.2019.0370
中图分类号
G2 [信息与知识传播];
学科分类号
05 ; 0503 ;
摘要
Disinformation and other forms of manipulative, antidemocratic communication have emerged as a problem for Internet policy. While such operations are not limited to electoral politics, efforts to influence and disrupt elections have created significant concerns. Data-driven digital advertising has played a key role in facilitating political manipulation campaigns. Rather than stand alone incidents, manipulation operations reflect systemic issues within digital advertising markets and infrastructures. Policy responses must include approaches that consider digital advertising platforms and the strategic communications capacities they enable. At their root, these systems are designed to facilitate asymmetrical relationships of influence.
引用
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页码:370 / 410
页数:41
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