Delhivery: Fulfilling E-commerce Delivery

被引:2
|
作者
Parameswar, Nakul [1 ]
Dhir, Sanjay [2 ]
机构
[1] Indian Inst Technol Hyderabad, Dept Entrepreneurship & Management, Sangareddy 502285, Telangana, India
[2] Indian Inst Technol Delhi, Dept Management Studies, New Delhi, India
关键词
Delhivery; competitive advantage; competition; e-commerce logistics industry; e-commerce;
D O I
10.1177/09728201221080684
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
Delhivery started in 2011 and was a key player in the Indian e-commerce logistics industry. It was ranked number one in terms of the number of shipments handled. The brainchild of Sahil Barua and Suraj Saharan, Delhivery began as a last-mile delivery partner of restaurants in Gurugram and, over the years, grew along with the e-commerce boom in India. The case provides a detailed note of Delhivery's evolution from 2011 to 2019, especially focusing on the multifaceted development of Delhivery not limited to e-commerce delivery but also its initiative in building an ecosystem for e-commerce firms to operate in India. The competition was intensifying in the e-commerce logistics industry, and Delhivery was contemplating how it should sustain its competitive advantage, contain its losses and break-even at the earliest.
引用
收藏
页码:93 / 105
页数:13
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