The effect of tourism core competence on entrepreneurial orientation and service innovation performance in tourism small and medium enterprises*

被引：29

作者：

Tang, Ta-Wei ^{[1
,2
,3
]}

Zhang, Pei ^{[4
]}

Lu, Ying ^{[4
]}

Wang, Tsai-Chiao ^{[5
]}

Tsai, Chia-Liang ^{[5
]}

机构：

[1] Asia Univ, Dept Leisure & Recreat Management, Taichung, Taiwan

[2] Asia Univ, Inst Innovat & Circular Econ, Taichung, Taiwan

[3] China Med Univ Hosp, Dept Med Res, Taichung, Taiwan

[4] Univ Kentucky, Dept Retailing & Tourism Management, Lexington, KY USA

[5] Natl Cheng Kung Univ, Inst Phys Educ Hlth & Leisure Studies, 1 Univ Rd, Tainan 701, Taiwan

来源：

ASIA PACIFIC JOURNAL OF TOURISM RESEARCH | 2020年 / 25卷 / 02期

关键词：

Tourism core competence; entrepreneurial orientation; innovation; risk taking; proactiveness; service innovation; service innovation performance; tourism small and medium enterprise; TSMEs; resource-based view; MARKETING CAPABILITIES; STRATEGIC MANAGEMENT; SMALL FIRMS; HOSPITALITY; MODELS; DESTINATIONS; ANTECEDENTS; PERSPECTIVE; RESOURCES; MEDIATION;

D O I：

10.1080/10941665.2019.1674346

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

Travelers prefer a local and non-fragmented travel experience. Tourism small and medium enterprises (TSMEs) are considered to be difficult to develop those innovative services because they are limited by the tourism resources they have. However, having tourism resources might not a source of competitive advantage, but the competence to use them. Thus, this study explores the contribution of tourism core competence to promoting entrepreneurial orientation and service innovation performance. A total of 178 TSMEs were sampled. The findings indicated that the innovation and risk-taking mediate the effects of tourism core competence on service innovation performance, whereas proactiveness does not.

引用

页码：89 / 100

页数：12

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