Corporate social responsibility and firm performance: Investor preferences and corporate strategies

被引：6
|
作者：
Mackey, Alison [1 ]
Mackey, Tyson B. [1 ]
Barney, Jay B. [1 ]
机构：
[1] Ohio State Univ, Fisher Coll Business, Columbus, OH 43210 USA
来源：
ACADEMY OF MANAGEMENT REVIEW | 2007年 / 32卷 / 03期
关键词：
D O I：
10.5465/amr.2007.25275676
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
We address the debate about whether firms should engage in socially responsible behavior by proposing a theoretical model in which the supply of and demand for socially responsible investment opportunities determine whether these activities will improve, reduce, or have no impact on a firm's market value. The theory shows that managers in publicly traded firms might fund socially responsible activities that do not maximize the present value of their firm's future cash flows yet still maximize the market value of the firm.
引用
收藏
页码：817 / 835
页数：19
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