This work analyzes post-photography as a phenomenon that allows us to reflect on a moment in civilization in which the image constitutes a fundamental resource for contemporary society. A critical view is proposed to examine the way in which the current post-photographic era would be related to the culmination of the becoming image of the world. This proposal is based on a historical-hermeneutical approach supported by bibliographic documentation, examples of works of art and events that help locate some of the main changes in the uses and values of photography. In the same way, it is analyzed how this new reality of the image has impacted the notions of authorship and originality. These notions stimulate artistic practices based on appropriation and recycling strategies that, although they are not unknown forms of creation, are useful for navigating the current iconic ocean. Thus, it is evident that the post-photographic comprises a means not so much to represent as to experiment with the real, with the image of the real, and with the reality of the image.