Study of Enterprise Operation Management and Application on the Basis of BNGC Four-quadrant Analysis Rule

In a new normal background of global economic slowdown, resources constraints and increased competition, in order to achieve a continuous growth, enterprises need to innovate management methods and tools to control operating status. In this paper, the author first puts forward an innovative BNGC Four-Quadrant Analysis Rule which is suitable for present enterprise operation management, summarizes the form and content of the Four-Quadrant Analysis Rule for enterprise operation management and how to promote by using the analysis of digital charts. A conclusion is made that: Due to the effective application of the Four-Quadrant Analysis Rule, science and advanced enterprise operating annual business plan design and dynamic management of operational management process can be formed; and through the correction of difference, prompt rectification, and search of internal strengths and weaknesses, the operation and management of process control and accuracy of execution can be effectively enhanced; and expenses management during enterprise operation management can be effectively achieved and the operating capital can be effectively utilized; the overall market environment adaptation capacity can be dynamically promoted to ensure that Shareholders' return on investment enterprises has been effectively implemented. The ultimate goal of modern business operations is to achieve sustained development and win enough profits to preferably achieve the return on investment of shareholders. While the actual effect of enterprise operations management will directly determine the degree of realization of return on investment of shareholders. So business managers should specifically monitor the specific business indicators in the operating process to ensure achieving established annual targets with present operating status of the enterprises, and correct and follow up the specific operating indicators according to specific changes, thus to achieve the expected annual business plans and business objectives. Enterprise operation management covers all aspects of the procurement, transportation and production; in order to ensure the realization of a steady growth in the changing markets, it needs scientific management methods to guide in the actual operation. In this paper, the author, combines three inspirations," goal-orienting, process monitoring and actual results" according to the enterprise operation process, and GP/NI/CI/BP, basic sections to reflect the actual business operation, together and brings up to an unique management tool to effectively complement the annual operation targets-the BNGC Four-Quadrant Analysis Rule for enterprise operation management. The Four-Quadrant Analysis Rule reflects the thought of specific indicators Dynamic Control in enterprise operation management and scientific management of enterprises when facing competitive market reflects the combination and improvement of management theory and practice.