From affirmative action to outreach: Discourse shifts at the University of California

被引:27
|
作者
Mohr, JW [1 ]
Lee, HK [1 ]
机构
[1] Univ Calif Santa Barbara, Dept Sociol, Santa Barbara, CA 93106 USA
关键词
D O I
10.1016/S0304-422X(00)00024-3
中图分类号
I [文学];
学科分类号
05 ;
摘要
This paper investigates recent changes in diversity policies-from a program based on affirmative action to one based on outreach-at the University of California. Using a content analysis of a 1995 directory of UC programs we show that these developments are associated with a shift in institutional logic, from an individualistic emphasis on race to a corporatist discourse of class. The analyses include a new set of procedures for mapping the implicit meanings of a system of identity discourses. Drawing on a semiotic theory of interpretation (emphasizing the duality of culture and practice), we apply multidimensional scaling methods and McPherson's niche measurement techniques to identify and map overlapping regions of discursive space. (C) 2000 Published by Elsevier Science B.V. All rights reserved.
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页码:47 / 71
页数:25
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