Big data: Dimensions, evolution, impacts, and challenges

被引：238
|
作者：
Lee, In [1 ]
机构：
[1] Western Illinois Univ, Sch Comp Sci, 1 Univ Circle, Macomb, IL 61455 USA
来源：
BUSINESS HORIZONS | 2017年 / 60卷 / 03期
关键词：
Big data; Internet of things; Data analytics; Sentiment analysis; Social network analysis; Web analytics; SOCIAL MEDIA;
D O I：
10.1016/j.bushor.2017.01.004
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Big data represents a new technology paradigm for data that are generated at high velocity and high volume, and with high variety. Big data is envisioned as a game changer capable of revolutionizing the way businesses operate in many industries. This article introduces an integrated view of big data, traces the evolution of big data over the past 20 years, and discusses data analytics essential for processing various structured and unstructured data. This article illustrates the application of data analytics using merchant review data. The impacts of big data on key business performances are then evaluated. Finally, six technical and managerial challenges are discussed. (C) 2017 Kelley School of Business, Indiana University. Published by Elsevier Inc. All rights reserved.
引用
收藏
页码：293 / 303
页数：11
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