Successful Independent Consulting workshop

To succeed as an independent consultant, technical communicators must master basic business concepts. These include properly setting up the business, marketing, and understanding basic contracts. When setting up their business, independent consultants must consider the legal form of their business, required licensees, insurance, retirement plans, and industry going rates. Marketing methods are divided into passive and active techniques. Independent consultants must know how to market to two main channels: agencies and direct clients. While dealing with their customers through contracts, consultants must know how to spot "red flags" in contracts from agencies and clients.