METHODOLOGY OF INTELLECTUAL PROPERTY OBJECTS COMMERCIAL POTENTIAL EVALUATION

The current state of the world economy and crisis phenomena show that the sustainable development of national economies is possible with the development of science and technology embodied in technologies, equipment and personnel qualification systems, production organization. Successful development of the modern economy is impossible without increasing the competitiveness of high-tech innovative products in the total volume of GDP. In order to activate the implementation of innovative developments in the real sector of the economy it is necessary for developing intellectual property objects to have concrete value for enterprises. Conformably, the developed intellectual property must be evaluated for the possibility of commercialization. A methodology is proposed for evaluation the commercial potential of IPO, which takes into account both the actual parameters of the intellectual property rights, its external environment, and the potential of patent holders The approach takes into account the assessments of experts in the field of intellectual property and as a result of the IPO evaluation, we get not the exact value, but the interval that indicates the low, medium or high potential for commercialization of this IPO. The proposed methodology will allow estimating IPO that are still incomplete in order to identify their growth points and determine the prospects for commercialization.