Rethinking your newsletter

This workshop gives you a structured way of thinking about your newsletter. We'll go through the key questions you need to pose, both to yourself and to your colleagues. What goals do you have for the newsletter? Who is the audience? What personality do you want to project? What's the name, and what's in a name? Who will write the articles? Who will edit them? Who will design the newsletter? How will it be distributed? Which tasks will you do yourself; which will you delegate; how much time will it all take?.