On the Cultivation Strategies of Intercultural Communicative Competence in College English Teaching

With the rapid development of globalization and the increasingly frequent interaction Long countries, the conflicts and integration between cultures have become a common phenomenon. the new era, it is an urgent requirement to cultivate college students' sensitivity to cultural differences and further enhance their intercultural communicative competence. Based on the close relationship between college English teaching and intercultural communication, the paper proposes strategies of cultivating intercultural communicative competence in college English teaching.