Directions of Digitalization of Small Business

The article emphasizes the need and summarizes the advantages of digitalization of small business. An analytical review of possible digital technologies was carried out. Namely, they are the Digital promotion, "Abroad via the Internet", marketplaces, cloud technologies, automation, data analysis, IoT and voice assistants, digital literacy. The readiness of Russian enterprises' shifting to the digital economy was analysed. Base positive aspects of digitalization for enterprisers were emphasized. They are comfort control on processes and increase of operation speed, a decrease of company costs, an increase of work productivity, optimization of client interaction processes. The need in digital literacy increase through increasing of informativity and small businesses' management training of peculiarities and advantages of using digital technologies was marked. The role of the state on striving for the state economy digitalization of not only big enterprises, but also small and medium business was highlighted.