Impact of Technology on Information Seeking Behavior

Advancement in technology has brought drastic changes in the way information is created, accessed, gathered, stored, organized, disseminated, retrieved and consumed. Internet has facilitated its users with a plethora of information resources that provide exhaustive, qualitative and relevant information with round the clock availability. This Paper is an attempt to explore the electronic information seeking behavior of Students studying various courses in select universities of Jammu & Kashmir. Descriptive method of research is employed to carry out the study. The study concentrates on the influence of information technology in the information seeking of postgraduate students along with the major barrier for them to use information technology for their information needs.