DEVELOPING METRICS FOR WEB SITES

被引：0
|
作者：
Treiblmaier, Horst [1 ]
Pinterits, Andreas [1 ]
机构：
[1] Vienna Univ Econ & Business, A-1090 Vienna, Austria
来源：
JOURNAL OF COMPUTER INFORMATION SYSTEMS | 2010年 / 50卷 / 03期
关键词：
Web Site Analysis; Web Site Design; Web Metrics; Method Triangulation; USER ACCEPTANCE; E-COMMERCE; USABILITY; DESIGN; ORGANIZATIONS; QUALITY; ISSUES; TRUST; FIRMS;
D O I：
暂无
中图分类号：
TP [自动化技术、计算机技术];
学科分类号：
0812 ;
摘要：
Many different metrics and models have been developed to evaluate a Web site's attributes as perceived by Internet users. In this paper we focus on users' perceptions of the content and design of Web sites. A Delphi study as well as an exploratory factor analysis are used to generate and merge attributes of Web sites. Different user groups are identified and clustered according to their preferences.
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页码：1 / 10
页数：10
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