An analysis of strategic alliances formation in the pharmaceutical industry

被引：0
|
作者：
Lin, B [1 ]
机构：
[1] Louisiana State Univ, Dept Management & Mkt, Shreveport, LA 71115 USA
来源：
DECISION SCIENCES INSTITUTE, 1997 ANNUAL MEETING, PROCEEDINGS, VOLS 1-3 | 1997年
关键词：
D O I：
暂无
中图分类号：
F8 [财政、金融];
学科分类号：
0202 ;
摘要：
Despite the increased frequency and strategic importance of strategic alliances in the pharmaceutical industry, little is known about the formation of these alliances, nor factors by which these alliances that affect the process. The present study centers on strategic alliances formation issues in the pharmaceutical industry. A contingency approach is employed to analyze the formation of strategic alliances.
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页码：309 / 311
页数：3
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