A Mediator Effect Model on the Relationship of Competitive Strategy and Firm Performance

被引:0
|
作者
Zheng, Bingyun [1 ]
Li, Sui [1 ]
机构
[1] Anhui Univ Finance & Econ, Sch Management Sci & Engn, Bengbu, Anhui, Peoples R China
来源
AGRO FOOD INDUSTRY HI-TECH | 2017年 / 28卷 / 03期
关键词
low cost strategy; differentiation strategy; lncremental innovation; radical innovation; firm performance; 1980 GENERIC STRATEGIES; MODERATING ROLE;
D O I
暂无
中图分类号
Q81 [生物工程学(生物技术)]; Q93 [微生物学];
学科分类号
071005 ; 0836 ; 090102 ; 100705 ;
摘要
The effects of basic competitive strategy on firm performance have always been a focus in academic circles; however, there is the divergence on the findings of the empirical studies. Based on the extant correlative literature, a conceptual model to embody the relationship of competitive, innovation selection and firm performance is constructed by using incremental innovation and radical innovation as mediator.
引用
收藏
页码:3739 / 3742
页数:4
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