Tourism increases local reliance upon a global economy, leaking many economic benefits outside of the community back to the companies and countries that control most of the travel infrastructure. At the same time, tourism decreases dependence on local resources, as technologies, food, and health services are imported. Local people may also be pushed out or sell out, and local prices for commodities and services rise, as do taxes. Globalization of tourism activities, the application of information technologies in tourism firms and the changes in tourism demand and attitudes, all create a dynamic sector where innovation has become of central importance. Innovation in tourism has been in the recent past secondary and capital scarce and for this reason was excluded from the scope of government interest and actions. However, there has been a shift, with European Union leading the way but also national governments following suite. Given the complexity and dynamics of the society's current development process, it is difficult to give a clear, accurate and comprehensive definition of the concept of globalization to remove any ambiguities caused by subjective factors. Globalization has become a term that goes beyond the strictly academic sphere and is frequently used by the media and public. The latter has many reservations about the concept, which could be a cover of the diffusion of Western-European and especially American culture, of the new forms of contemporary capitalism. Many authors have attempted to define synthetically globalization in all its scale and complexity, but they almost always resort to a dominant empiricist spirit. Most often, globalization means the constant integration process of material, financial, monetary and information flows globally in a single market, with specialized areas. Achieving this market involves removing all obstacles from population flows' way, of protectionism of any kind, of technology transfer, of political interferences in the dynamics of global economic life. This necessarily implies a reduction of the importance of states, the creation of local political structures that have as target the sustainable development of the planetary space, increasing the role of the United Nations in securing peace, stability and global equity. Thus defined globalization, of course, also has many elements of utopian character, which make it vulnerable including conceptually, not to mention applicative. This article, using a geographical methodology for research makes a diagnosis of the major relations between globalization and Romanian tourism in order to obtain a prognosis and trends in the evolution of the Romanian tourism within the European context.