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The effect of airport atmospherics on satisfaction and behavioral intentions: testing the moderating role of perceived safety
被引:60
|作者:
Moon, Hyoungeun
[1
]
Yoon, Hae Jin
[2
]
Han, Heesup
[3
]
机构:
[1] Oklahoma State Univ, Sch Hotel & Restaurant Adm, Human Sci 365, Stillwater, OK 74078 USA
[2] Dong A Univ, Sch Int Tourism, 37,Nakdong Daero 550, Busan, South Korea
[3] Sejong Univ, Coll Hospitality & Tourism Management, 98 Gunja Dong, Seoul 143747, South Korea
关键词:
International airport;
physical environment;
satisfaction;
perceived safety;
snowball sampling;
SERVICE QUALITY;
CUSTOMER SATISFACTION;
PHYSICAL-ENVIRONMENT;
CORPORATE IMAGE;
LOYALTY;
AIRLINE;
IMPACT;
SECURITY;
CONSEQUENCES;
PERCEPTIONS;
D O I:
10.1080/10548408.2016.1223779
中图分类号:
F [经济];
学科分类号:
02 ;
摘要:
International airports have been notable spaces due to their reinforced roles and the increase in the number of users. Nevertheless, there are not many studies on the relationships among the physical environment of the airport, perception of airport safety, customer satisfaction, and behavioral intentions. To fill this gap, this study has attempted to (1) examine the relationships among the physical environment of the airport, satisfaction, and behavioral intentions; (2) discover which element of physical circumstances has an influence on satisfaction; and (3) ascertain perceived airport safety as a moderator between satisfaction and behavioral intentions. The data were collected through wireless channels, using the snowball method. The findings disclosed that facility aesthetics is the strongest component of the physical surroundings of the airport in eliciting satisfaction, and satisfaction has a major impact on behavioral intentions. Despite the invalid moderation effect of perceived airport safety, safety was clarified as a direct driver of satisfaction through additional analysis.
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页码:749 / 763
页数:15
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