Efficiently managing virtual organizations through distributed innovation management processes

Competition in the future will be characterized by an increasing meaning of customer-driven mass customization. This challenges enterprise networks to develop innovative and more flexible structures than before. The kind of organization that is considered to meet those challenges in the best possible way is the Virtual Organization. To successfully stand the competition, Virtual Organization need clear governmental structures guiding them though their collaborative processes. This paper discusses the Distributed Innovation Management (DIM) concept as an instrument to successfully govern innovation processes in Virtual Organization.