The study on pricing decision of supply chain with fuzzy retail prices

被引：0

作者：

Zhao, Jing ^{[1
]}

Wei, Jie ^{[2
]}

Chen, Yanzhen ^{[3
]}

Li, Weiwei ^{[2
]}

Li, Meiying ^{[2
]}

机构：

[1] Tianjin Polytech Univ, Sch Sci, Tianjin 300160, Peoples R China

[2] Acad Military Transportat, Gen Courses Dept, Tianjin 300161, Peoples R China

[3] Nankai Univ, Sch Business, Tianjin 300161, Peoples R China

来源：

CCDC 2009: 21ST CHINESE CONTROL AND DECISION CONFERENCE, VOLS 1-6, PROCEEDINGS | 2009年

关键词：

Supply chain system; pricing decisions; fuzzy theory; game theory;

D O I：

暂无

中图分类号：

TP [自动化技术、计算机技术];

学科分类号：

0812 ;

摘要：

A two echelon supply chain system with one manufacturer and two retailers was considered in this paper. The manufacturer produces two differentiated products, and the two retailers sell them to the end consumer respectively. Through considering the retail prices of the two retailers' as triangular fuzzy numbers, the optimal pricing decisions for the manufacturer and the two competing retailers was explored by using fuzzy theory and game theory. The expressions of optimal stackelberg equilibrium decisions for the manufacturer and for the two retailers were established.

引用

页码：6080 / +

页数：2