Strategic Social Marketing

被引：0
|
作者：
Kennedy, Ann-Marie [1 ]
机构：
[1] Auckland Univ Technol, Auckland, New Zealand
来源：
JOURNAL OF MACROMARKETING | 2016年 / 36卷 / 01期
关键词：
D O I：
10.1177/0276146715601194
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
引用
收藏
页码：116 / 117
页数：2
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