Business Model Boutique: A Pret-a-Porter Solution for Business Model Innovation in SMEs

被引:1
|
作者
Smit, Sander [1 ]
Fragidis, Garyfallos [2 ]
Handschuh, Siegfried [3 ]
Koumpis, Adamantios [3 ]
机构
[1] BM Change, NL-5081 CS Hilvarenbeek, Netherlands
[2] Univ Geneva, Inst Serv Sci, CH-1227 Carouge, Switzerland
[3] Univ Passau, Fak Informat & Math, D-94032 Passau, Germany
来源
关键词
Business model innovation; Business Model Canvas; Small and medium-sized enterprises (SMEs); Entrepreneurship; Value co-creation; Conceptual modelling;
D O I
10.1007/978-3-319-45390-3_49
中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
We introduce the concept of a Business Model Boutique as a means to support business model innovation in SMEs for the improvement of their competitiveness and growth. The Business Model Boutique aims to support the improvement of the competiveness of SME's by increasing their awareness and knowledge of business modelling techniques and business model innovation concepts and by facilitating their business model innovation processes. Finally, we present empirical results from an application of our approach for the case of a new generation of Rollators to help older people cope with challenges of everyday life and mobility in urban areas.
引用
收藏
页码:579 / 587
页数:9
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