Alliance portfolios and joint R&D project performance

被引:6
|
作者
Mani, Sudha [1 ]
Ashnai, Bahar [2 ]
Wang, Jeff Jianfeng [1 ]
机构
[1] Monash Univ, Monash Business Sch, Dept Mkt, 26 Sir John Monash Dr, Caulfield, Vic 3145, Australia
[2] William Paterson Univ, Cotsakos Coll Business, Dept Management Mkt & Profess Sales, 1600 Valley Rd, Wayne, NJ 07470 USA
关键词
Alliance portfolio; Ambidexterity; Exploration; Exploitation; Network density; PRODUCT ALLIANCES; FINANCIAL PERFORMANCE; ABSORPTIVE-CAPACITY; MARKETING ALLIANCES; MODERATING ROLES; FIRM PERFORMANCE; LINK ALLIANCES; VALUE CREATION; EMPIRICAL-TEST; MEDIATING ROLE;
D O I
10.1016/j.indmarman.2022.10.005
中图分类号
F [经济];
学科分类号
02 ;
摘要
This research examines the effects of alliance portfolios - the collection of alliances a firm undertakes - on joint R&D project performance. Drawing on the exploration-exploitation framework, we examine how alliance portfolio exploration (alliances across product-markets) and portfolio exploitation (alliances within productmarkets) influence alliance partners' R&D projects. Moreover, we conceptualize alliance portfolio ambidexterity as a balanced portfolio of alliances across and within product-markets, and examine its effect on project performance. Finally, we hypothesize how factors at two different levels - alliance type (scale or link), and network density - moderate the relationships between firms' alliance portfolios and performance. We collect data on nearly 600 alliances over 12 years and find that alliance portfolio exploration and exploitation increase joint R&D project performance, and that alliance portfolio ambidexterity enhances performance to a greater extent. We also find that both scale alliances and network density reinforce the relationship between alliance portfolio exploration and project performance, and they diminish the relationship between alliance portfolio exploitation and performance.
引用
收藏
页码:238 / 252
页数:15
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