Innovation in postgraduate education in communication: service learning as a pedagogical strategy.

被引：2

作者：

Alvarez Nobell, Alejandro ^{[1
]}

Vadillo Bengoa, Nerea ^{[2
]}

机构：

[1] Univ Nacl Cordoba, Escuela Ciencias Informac, Secretario Ciencia & Tecnol, RA-5000 Cordoba, Argentina

[2] Univ San Jorge, Fac Comunicac, Zaragoza, Spain

来源：

HISTORIA Y COMUNICACION SOCIAL | 2013年 / 18卷

关键词：

Communication; Learning Service; ApS; Teaching Innovation; Social Responsibility University; Postgraduate;

D O I：

10.5209/rev_HICS.2013.v18.44326

中图分类号：

J9 [电影、电视艺术]; I235 [电影、电视、广播剧];

学科分类号：

摘要：

The service-learning proposals APS-applied to graduate in communication, they want to provide more social and practical meaning to academic knowledge and also form social responsibility. This article describes the practice of service-learning training called "Solidarity Marathon Corporate Communication: Protagonists of Change" that in a row, in 2012 and 2013 was held in Zaragoza, sponsored by BrandPR Master in Marketing and Communication Corporate San Jorge University.

引用

页码：263 / 277

页数：15

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