Value based management and strategic planning in e-business

被引:0
|
作者
Yu, CC [1 ]
机构
[1] Natl Chengchi Univ, Taipei 11623, Taiwan
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中图分类号
TP [自动化技术、计算机技术];
学科分类号
0812 ;
摘要
Value creation has been considered as a central strategic task in e-business management while strategic planning has been noted as a critical step in e-business development. This paper aims at providing a conceptual approach for developing e-business models, identifying e-business values, and then directing subsequent value based strategic planning process according to the integrated e-business model framework. Value-related dimensions identified in this paper include market, supply chain, enterprise, product and service, and customer. Accordingly, value based e-business strategies to be planned include market strategy, supply chain/value chain strategy, organization strategy, product and service strategy, and customer strategy. Also discussed are value management functions and process.
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页码:357 / 367
页数:11
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