Export performance: insights on the Spanish wine industry

被引：18

作者：

Bardaji, Isabel ^{[1
]}

Estavillo, Julio ^{[1
]}

Iraizoz, Belen ^{[2
]}

机构：

[1] Univ Politecn Madrid, Dept Econ & Ciencias Sociales Agr, Escuela Tecn Super Ingenieros Agronomos, E-28040 Madrid, Spain

[2] Univ Publ Navarra, Dept Econ, Navarra 31006, Spain

来源：

EUROPEAN JOURNAL OF INTERNATIONAL MANAGEMENT | 2014年 / 8卷 / 04期

关键词：

wine industry; export intention and performance; GLOBAL MINDSET; SMALL FIRMS; INTERNATIONALIZATION; DETERMINANTS; MANAGEMENT; PROMOTION; STRATEGY; SMES; PROPENSITY; KNOWLEDGE;

D O I：

10.1504/EJIM.2014.062969

中图分类号：

C93 [管理学];

学科分类号：

12 ; 1201 ; 1202 ; 120202 ;

摘要：

This paper examines the relative importance of intention in an export performance model using data from a postal survey of a sample of Spanish wineries. The results show that a more active intention to export has some predictive value for success in foreign markets. Other contributory factors include professional experience, firm size, geographical location and institutional support.

引用

页码：392 / 414

页数：23

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