The role of corporate reputation for multinational firms: Accounting, organizational, and market considerations

被引：0

作者：

McAuley, A ^{[1
]}

机构：

[1] Univ Stirling, Stirling FK9 4LA, Scotland

来源：

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 2002年 / 30卷 / 03期

关键词：

D O I：

暂无

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：268 / 269

页数：2

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