The Geographical Challenge: How Winning Elections Has Become Much More Difficult for Labour

Labour won fewer seats in 2015 than in 2010, even though its share of the vote increased. The decline in representation was occasioned by three features of the electoral geography of the 2015 contesta collapse in Labour support in Scotland, a particularly strong Conservative advance in marginal seats and the fact that in England and Wales Labour's vote rose most strongly in seats that the party already held. As a result, Labour's vote became markedly less efficiently distributed than that of the Conservativesa development that could make it very difficult for the party to win an overall majority at the next election. Meanwhile, the redrawing of constituency boundaries that is currently in train will make winning a majority even more difficult. However, the next election could well produce a hung parliament, and the party should be prepared for that eventuality.